Case Studies

Taste of Edinburgh - 05/06/2007

We've always wanted a food festival for the city. Now we've got the best!

"Taste of Edinburgh" was launched in June 2007 on a site in the Meadows. After visiting and experiencing "Taste of London" in Regent's Park, we knew Edinburgh should have the same - or better!

The organisers, Brand Events, concluded that the first "Taste of Edinburgh" exceeded all their expectations and that the launch in Edinburgh was the "best ever".

The event is fabulous in its own right but, importantly, it's one part of a series of events and initiatives designed to support and showcase the city's food and hospitality sector.

"Taste of Edinburgh" 2007 attracted some 25,000 visitors and enabled 20 Edinburgh restaurateurs to present their talents.